Our work
Real websites for real local businesses
A closer look at what a business needed, what we built, and how it works on the phone in your pocket.
Recent project
Winthrop Pharmacy
A fresh, mobile-first redesign for a local community pharmacy, now live.
The brief
Make the everyday jobs easy
Winthrop Pharmacy is a local community pharmacy. They wanted a cleaner, more modern website that makes it quick for customers to book a pharmacy service or send in a script, especially on a phone.
They didn’t need an online store. They needed their hours, services and contact details easy to find, and a site that feels as welcoming as walking into the shop.
At a glance
Client
Winthrop Pharmacy
Business
Local community pharmacy
Scope
Logo refresh, homepage design, online bookings, Home Medicines Review (HMR) referrals, script upload form
Built for
Phones first, then tablets and desktops
Live site
winthroppharmacy.com.au
Before and after
Same pharmacy, a fresh new look
The old site had the basics: a phone number, opening hours and a Book Online link. The new one keeps all of that, adds a refreshed logo, and puts the two things customers do most, booking a service and sending a script, right at the top.
Before
Before: the old site, early 2025
After
After: the new site, live now
What we did
From first tap to pickup
A refreshed logo
A cleaner logo built around a green pharmacy cross, with versions for the header, the browser tab and social media.
Mobile-first layout
Designed for phones first, with the call and book buttons always close at hand.
Online bookings
Each pharmacy service gets its own “Book now” button, linked to the booking system the pharmacy already uses. Home Medicines Reviews start with an easy GP referral upload.
Send your script
A simple form to paste an eScript link or upload a photo of a paper script, ready to collect in store.
Hours up front
Opening hours, location and contact details are easy to find, plus a notice board for holiday hours.
Proud stockists
A compact strip showing the brands customers come in for, without turning the site into an online store.
Up close
The features customers use most
Online bookings
Book a service in a couple of taps
Customers pick a service, such as a vaccination or a contraceptive consult, and go straight to the pharmacy’s existing booking page. For a Home Medicines Review, they send in their GP referral instead. No new software for the team to learn.
Send your script
Scripts sent ahead, ready to collect
A short form takes an eScript link or a photo of a paper script, so the team can have it ready. Three clear steps explain what happens next.
Home Medicines Reviews
HMR referrals, without the paperwork chase
A Home Medicines Review is a pharmacist visit to look over someone’s medicines at home. Customers choose HMR in the same form, upload a photo or PDF of their GP’s referral, and the pharmacist calls to arrange a time for the visit.
Could your business be next?
Send us your web address and we’ll tell you what we’d change. Free, no obligation.